Archive - Tally

ICO project log 12: live on tally

the first token sale is live on Tally

Feb 26

ICO project log 11: valuations

what happens when you have to tell your investors you’re launching a token

Feb 25

ICO project log 10: why we chose CCA

how we picked the sale mechanism for Tally's ICO

Feb 23

ICO project log 09: product first, token second

why the first thing we tell founders is to wait

Feb 19

ICO project log 08: behind the daily drop

no production team. no agency. no playbook. just shipping a video every day.

Feb 18

ICO project log 07: the history of capital markets

What does the Brooklyn Bridge have to do with token launches?

Feb 16

ICO project log 06: the howey test

We filmed our legal review with our counsel

Feb 12

ICO project log 05: timing

The hardest variable in a token launch is the one you can't control

Feb 11

ICO project log 04: all in

Last day in Salt Lake City, and the question we keep coming back to

Feb 10

ICO project log 03: GTM execution

How we're actually getting this in front of people

Feb 9

ICO project log 02: how to fix distribution

How do you distribute a token without becoming part of the problem?

Feb 6

ICO project log 01: GTM planning

The GTM team meets in Salt Lake City to map out the next 60 Days

Feb 5

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